Although it's the biggest game of the year, there are advertisers that can't say Super Bowl, but there's a reason why. Some companies think saying "Super Sunday" is cool instead of "Super Bowl," but that's owned by the NFL too. So, if a company is caught using the term(s), they will receive a cease-and-desist letter from the league. Companies can't use the term because the league charges companies lots of money to use the term. For example, this year, a 30-second ad costs $7 million. Marketers also can't use other terms that are copywritten by the league, such as team names and player names. Who do you have winning on Sunday? What would change about Sunday's game to make it better?
Here’s Why Brands Can’t Say Super Bowl in Ads
Kirby Lee-USA TODAY Sports
News
-
Revving Up For Excitement In Saratoga At The Spring Auto Show
The Saratoga Auto Museum is getting ready to cruise into Spring
-
Wildfires Rage in Canada, What it Means for the Capital Region
Another smoky summer?
-
The Albany Firebirds Will Play This Sunday!
Yes, there is a Firebirds game on Sunday
Country News
-
Remembering Keith Whitley with Jesse Keith Whitley
Remembering Keith Whitley with Jesse Keith Whitley
-
Music Icon Crystal Gayle Graces Stage In Glens Falls, NY
Music Icon Crystal Gayle Joins Kevin Richards 'Close Up'
-
Bill Anderson Releases New Music
Bill Anderson Releases New Music
More News
-
B 95.5 Presents Vanessa Carlton at Albany's Alive at 5
A free show on the banks of the Hudson River
-
Direct Flights from Albany to Vegas Return
You can now fly non-stop to the entertainment capital of the world!
-
Lineup for Albany's Alive at 5 Summer Concert Series Revealed
Free shows every Thursday night, here's who's playing
-
Big Wins For Local Colleges Help Them Secure Bids To The NCAA Tournament
Siena and UAlbany softball teams are headed to the NCAA Tournament
-
Dirty Streets Shine After Exciting Start To Albany's Tulip Festival
Tulip Festival kicks off with traditional street scrubbing
-
Headliner Announced for Empire State Plaza 4th of July Celebration
It's the biggest 'Happy Birthday America' party in Upstate New York
-
35 Dogs Found in Deplorable Conditions at Halfmoon Home
A Saratoga County man is facing dozens of charges
-
Is Albany Getting It's Own Professional Soccer Team and Stadium?
An 8,000 seat venue is being pitched for downtown Albany
-
Own Your Own Private Island Paradise in Saratoga County
It's being auctioned off in June